Virtual Venue Use Case: Lead Gen Meetings
For so many things people want to try it before they buy it—especially now. So we’re big fans of free events to connect with people and show what you can do for them.
With Mixily you can increase conversion by creating a virtual event that feels like your brand and bring people to your website to connect instead of sending them to a 3rd party app.
Stand out to break through
With so many video meetings that all feel the same these days, it’s a real challenge to get your audience’s attention. Critical to breaking through is to make your event look and feel different from everyone else. Let your personality come through in email, advertising, your website—people will connect with it.
Put your attendees in the right mindspace
Help separate your event from the fray, by creating a different space. With Mixily you can customize every part of the virtual venue to set the tone. Want a calming venue? Choose warm and muted colors. Looking to create more energy? Use bright, vibrant tones to match your content.
Capitalize on the moment
Your attendees are most likely to buy during your event, so do anything you can to make it easy. The first step is often getting people to your website. With Mixily’s embedded venues, they’re already there. Think about the best way to design the page to simplify the decision and process of buying. Some folk in our community suggest offering a discount button on the venue page, or linking directly to how to buy.
Lastly, don’t forget to have fun. Your attendees are more likely to engage and connect with you if you’re relaxed and enjoying your own event.